Lewis Brisbois Represents Post 21 in Deal Establishing Disney's First Partnership With a Black-Owned Operating Partner
Los Angeles, Calif. (December 6, 2021) - Los Angeles Associate Thomas Russell, III recently represented Los Angeles-based company Post 21 in its deal with Disneyland Resort (Disney). Post 21 partnered with Disney to become Disney’s first Black-owned operating partner, opening a store in the Downtown Disney District at the Disneyland Resort in Anaheim, California.
Created by a mother-daughter duo, Post 21 is a store that offers a broad range of products for children, beauty, and home décor all sourced from Black-owned small businesses. Significantly, the company's name refers to May 31, 1921, the date upon which 35 city blocks were set on fire in Tulsa, Oklahoma’s Greenwood District (i.e., "Black Wall Street"). As Post 21's owners describe on the company's website, "The innovative, sophisticated, and game changing ideas of ‘Black Wall Street’ entrepreneurs, a drive that cannot ever be burned down or driven out, continues to live in Black entrepreneurs today. We see today, and every day since May 31, 1921 as Post 1921."
In expressing his enthusiasm regarding the transaction, Mr. Russell noted, "This deal has significant cultural, diversity, and socioeconomic implications that are in line with Lewis Brisbois' commitment to diversity and inclusion. I am happy to have had the opportunity to advise Post 21 and look forward to the two companies working together in this meaningful partnership that will advance important values."
Mr. Russell is a member of Lewis Brisbois' Corporate, Entertainment, Media & Sports, and Professional Liability Practices.